Equalizing Music

Balance the Mix is a 501(c)(3) nonprofit creating inclusive, fair music solutions that drive both business and social impact.
Challenge

The Music Industry Needs a Remix.

Without fairness and inclusion, too many creators are excluded — and music loses its richness, relatability, and reach.
Only 3% of music producers are female
Black artists earn 25% less
90% of streaming revenue goes to 1% of artists

The Challenge

The Music Industry Needs a Remix.

Inclusion

The industry lacks diverse voices — limiting music’s richness, relatability, and reach.
Women make up 3% of producers
Only 14% of songwriters are female
Black artists earn 25% less

Fairness

Most music creators are undervalued, underpaid, and excluded.
95% of musicians don’t earn a sustainable income
90% of streaming revenue goes to 1% of artists
71% of musicians report anxiety or depression linked to financial insecurity.

Opportunity

We’re in a “sound-on” era.

Music powers storytelling across every screen, stream, and platform.

A single music license can surpass a musician’s annual income

86% of ads in the $1trillion+ advertising industry include music

Over half of CMOs are women, reflecting a shift toward more inclusive leadership

Mission

Amplifying opportunities for untapped talent.

We connect music and media to unlock paid opportunities for underrepresented creators.

Our Vision

An Equalized Music Ecosystem

Fair pay. Proper credit. Inclusive talent.
Licensing that’s transparent and respectful of rights.
Authentic, culture-rich music that connects.
All revenue reinvested to elevate underrepresented creators.

Who’s in the Mix?

If music shapes your storytelling, you’re part of the mix:

Artists & Music Producers

Brands & Agencies

Film & TV Directors

Record Labels & Publishers

Content Creators

(Social Media, Podcasts)

Game Developers

Why Equalize Music?

Creative Excellence

Diversity of thought, backgrounds and experiences drive innovation and fresh sounds

Authentic Connection

Culture-rich music resonates with audiences

Return On Inclusion

Inclusive storytelling drives up to 83% higher engagement

Ethical Leadership

Set a new standard for fairness and creative integrity

Commercial Performance

Brand-aligned talent can boost sales up to 86% and media impact 50%

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When music reflects everyone,
it connects everyone.

Trusted and Supported By

In The Press

Campaign Middle East

Balance the Mix to host Middle East’s first women’s workshop on music production

Balance The Mix Woman Musician
Advertising Week

Breaking Records, but Not Barriers: Female Musicians Still Need Brands’ Support to Thrive

Becky Wixon Founder of Balance The Mix
Little Black Book

Ensuring More People Have Seats at the Table with Becky Wixon